WEBAsaichi (あさイチ) is a Japanese weekday morning talk program airing on NHK General Television, hosted by Naoko Suzuki and Hanamaru-Daikichi Hakata. It airs weekdays from 8:15 a.m. JST to 9:54 a.m. JST. [1] History. Asaichi started on March 29, 2010, evolving from NHK General Television's original morning information program Seikatsu Hot Morning.