Yes, the 4Ps of marketing can be applied to nonprofit organizations as they can help you bring awareness to the cause or the social issue by creati...

Tips to effectively price your product are: Define the business objectives Keep your pricing flexible Consider the manufacturing costs Understand y...

One strategy that will make your product more accessible is by implementing targeted marketing. Whether it is Google ads, influencer promotions, or...

The service is intangible and cannot be measured in terms of look, feel, and other qualities present in a commodity. This is why marketers must cho...

Packaging is vital to present your products or services as attractively as possible. It allows you to communicate the price and value of your produ...