ウェブVisual kei (Japanese: ヴィジュアル系 or ビジュアル系, Hepburn: Vijuaru kei or Bijuaru kei, lit. "Visual Style" [1] ) , abbreviated v-kei ( V系 , Bui kei ) , is a category of Japanese musicians that have a strong focus on extravagant stage costumes that originated in Japan during the early 1980s.